Communication support for the Monash Sustainable Development Institute

Scientell provided communication and media support services to the Monash Sustainable Development Institute for the launch of the 2021 MJA-Lancet Countdown on health and climate change in Australia.

Client: Monash Sustainable Development Institute (MDSI)

Audience: Health and climate change researchers, decision-makers, NGOs, peak body associations and media

Scientell worked with MDSI and Melbourne Climate Futures to develop and issue a media alert and release, coordinate media activities and produce advertising material for the webinar launch of the 2021 MJA-Lancet Countdown on health and climate change in Australia.

We also assisted with speaker briefings, produced run sheets, conducted webinar testing and provided support in the lead up to the webinar launch, and during the launch itself.

With over 160 attendees at the launch, it received wide media coverage (including an article in the Australian Financial Review) and multiple radio interviews. Scientell’s support and assistance ensured the launch was delivered smoothly and successfully, and the report was well distributed.